Lead Tenders
See open lead generation tenders and awarded contracts for the UK public sector.
Lead generation is bought as marketing and business development work: campaigns chasing inward investment, learner and student recruitment for colleges and universities, and delegate sourcing for conference bureaus. Notices carry CPV 79342000 (Marketing services) and 79411100 (Business development consultancy services) most often.
364 notices match on record, 167 awarded and 25 at pre-tender. Much of it arrives as one lot inside a wider marketing or student recruitment tender rather than a contract of its own.
362 results
- Awarded contract
(NU/1589-44) CRM platform to manage marketing automation, lead nurturing and lead generation
- Expired contract
GSENZH - Sustainable Warmth Marketing Programme
- Closed tenderPublished 17 October 2022
Department for International Trade - Data Science Innovation Lab
- Closed tenderPublished 14 October 2022
Retrofit Home (Domestic) Energy Efficiency Works - Managing Agents
- Closed tenderPublished 11 October 2022
Specialist Lead Generation Agency for Association Conference Support & Ambassador Network
- Expired contract
Foster Carer Recruitment - My Family Group CIC
- Expired contract
Foster Carer Recruitment - Home For Good
- Awarded contract
QUB/2264/22 International Digital Marketing and Communications Partner for China
- Awarded contract
Customer Management Service for UK and International Students
- Closed tenderPublished 11 August 2022
GSENZH - Sustainable Warmth Marketing Programme
- Expired contract
(NU/1790) Student engagement platform
- Expired contract
Student Recruitment Marketing - Media Buying and Campaign Services - AWARD
- Awarded contract
Student Recruitment Marketing - Media Buying and Campaign Services
- Closed tenderPublished 28 June 2022
The Provision of Media Buying Services
- Expired contract
2022_consult - Consultancy support on developments for Salesforce CRM, including integrations with other corporate systems
- Closed tenderPublished 20 June 2022
(NU/1790) Student engagement platform
- Closed tenderPublished 24 May 2022
QUB/2264/22 International Digital Marketing and Communications Partner for China
- Closed tenderPublished 4 April 2022
Foreign Direct Lead Generation - German Speaking Markets in Europe 2022-2023
- Awarded contract
Sales & Marketing Framework
- Expired contract
Contract for the Supply of Lead Generation for New Campus Intake and Scheduled Events to the University of Birmingham in Dubai
Frequently asked questions
Frequently asked questions about lead generation, lead nurturing, sales leads, customer acquisition in the UK public sector.
How do I find public sector lead generation contracts?
Stotles pulls notices from 100+ portals, so lead generation work buried as a single lot inside a marketing or recruitment tender still surfaces. Platform-wide, 2 notices were added in the last seven days. Read the early-stage notices first: 25 of the 364 on record were market engagement exercises published before any tender opened.
Who buys lead generation services in the public sector?
Investment promotion and growth agencies buying inward investment leads. Universities and further education colleges recruiting students and apprentices. Conference and events bureaus sourcing delegates and bid opportunities. Council leisure and regeneration teams appear too, usually inside a broader digital marketing award. The Top buyers block below reads from the live search, so it stays current.
What CPV codes are used for lead generation tenders?
Buyers tag these notices under 79342000 (Marketing services) and 79340000 (Advertising and marketing services), with 79411100 (Business development consultancy services) on the inward investment work and 79342100 (Direct marketing services) on campaign-led briefs. Coding is inconsistent here, which is why this page filters on keywords: the keyword search returns 364 notices, and narrowing it to those four codes leaves 141.
How are lead generation contracts usually packaged?
Rarely on their own. The pattern in the record is a lot inside something bigger: a student recruitment framework with a lead conversion lot, a digital marketing award that covers campaign lead generation, or a marketing platform purchase where lead capture is one requirement among many. 167 of the 364 notices on record are awards, so the completed history is the better place to look for who has won this work before.
Where does lead nurturing fit into these tenders?
Lead nurturing is almost never bought by itself. It turns up as a requirement inside marketing automation and CRM purchases, or as a follow-on stage in a content and lead generation contract. 17 notices on record mention lead nurturing against 336 for lead generation, so the nurturing half of the funnel is mostly written into wider platform and agency briefs.
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