All Wales National and Local Authority Fostering Websites copy

Tender description

Why the Work is Being Done i. The design, build and delivery of a dedicated national website for LAFW. Multiple domains have been purchased to enable this, and the suggested preference is fosterwales.org.uk. ii. The design, build and delivery of a template for a LA website, that can then be populated with new content for each of the 22 Local Authorities The template must enable each LA to have a dedicated fostering website that is consistent with the national site and the other 21 LA fostering sites across Wales. Problem to Be Solved i. Delivery of a national LAFW website which is the focal point of any national awareness campaign and therefore the starting point for someone’s fostering journey. It must help people believe that fostering is for them and make them understand that fostering with their LA is the best option. It must be generic enough to be self-sufficient long term, but flexible enough to integrate with key campaign messaging and visuals at key times. ii. A LA LAFW website template that delivers a natural user journey from the national website and delivers the key information that someone needs in order to fully understand what fostering offers and is all about and encourages them to get in touch to begin their journey. It must be rigid enough that it enables 22 consistent LA fostering websites across Wales, while being flexible enough to create a sense of local identity and community in each one. Who Are the Users Cardiff Council Early Market Engagement N/A Work Already Done N/A Existing Team Cardiff Council - National Adoption Service Current Phase Discovery Work Location CF10 4UW CARDIFF Working Arrangments Remotely Security Clearance N/A Additional T&Cs N/A Skills & Experience Deliver all creative services relative to the design, build and launch of the a website Demonstrate technical digital marketing expertise to plan and deliver a consistent and powerful customer experience and journey from national to local Must demonstrate content and asset creation and delivery Demonstrate capability of creative and technical guidance and consultancy to ensure best practice, future proofing, data management and accessibility compliance Have knowledge of SEO services and expertise both to launch and maintain the websites Mus demonstrate all technical services relative to the design, build and delivery of a similar website experience Demonstrate experience in annual content and design refresh for multiple websites of this nature Must be able to comply to ALL Welsh language Requirements of a dual language website Nice to Haves No. of Suppliers to Evaluate 6 Proposal Criteria Demonstrates track record of creation and delivery of class leading web presence and online customer journey. Demonstrates how they will address the Objectives of the Contract Must demonstrate the required Outcomes of the National Website along with templates for 22 Local Authorities Must demonstrate competancy in Creative Deveopment Must demonstrate competancy in Technical Digital Marketing Expertise Must Demonstrate competency in Content & Asset creation Must demonstrate competancy in Creative and technical guidance and consultancy Must demonstrate competancy in SEO services and expertise both to launch and maintain the websites Must demonstrate competancy in All technical services relative to the design, build and delivery of the above Must demonstrate competancy in An annual content and design refresh for each website for two years post launch Provide detailed Response to Performance measures will be met throughout the life of the contract Provide detailed description of reporting functionality and sharing of data that will be in line with the monitoring requirements Demonstrate that they can meet all 9 Welsh Language standards Cultural Fit Criteria Can work with clients with low technical expertise Be transparent and collaborative when making decisions Has design and build skills in similar cultural environment Payment Approach Fixed price Assessment Method Case study Work history Presentation Evaluation Weighting Technical competence 65% Cultural fit 5% Price 30% Questions from Suppliers No questions have been answered yet Budget range n/a