AB Testing and Optimisation Services
Details
- Supplier(s)
- Optimizely Inc.
- Value
- GBP 1,500,000
- Duration
- 2 years
- Topic
- Business services: law, marketing, consulting, recruitment, printing and security
- Published
- 21 April 2017
- Source
- ContractsFinder
Tender description
The BBC has an established and centralised optimisation team responsible for strategy, insight and the enablement of product teams across the business via a hub and spoke model. A significant appetite for multivariate and AB testing has been nurtured over the past year and teams across the BBC are at varying stages of maturity - some are yet to begin a testing programme and some have made significant progress. The BBC's future strategy is to empower product teams to become self-serving via a champions' network. The BBC seeks to contract for the provision of a testing and optimisation capability as it seeks to mature and embed its approach to data-driven product development across web, applications and emerging technologies.
Timeline
- Completed: Award date31 March 2017
- Completed: Award published21 April 2017Current notice
- Completed: Contract expiry date31 March 2019
About the buyer
The British Broadcasting Corporation (BBC) is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.
Relevant CPV codes
- 79000000 · Business services: law, marketing, consulting, recruitment, printing and security
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov |
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