Campaign Planning and Delivery & Associated Services (GCU)
Details
- Supplier(s)
- PENNA PLC
- Value
- £1,370,331.08
- Topic
- Advertising campaign services
- Published
- 18 September 2026
Tender description
The University is seeking a Contractor for campaign planning, delivery, and performance -led student recruitment. The selected agency must demonstrate capability in delivering measurable recruitment solutions across domestic and international markets. Required expertise includes, but is not limited to: Higher Education sector strategy Performance marketing and media buying AI-powered campaign planning and organisation tools Transparent measurement and conversion tracking across all platforms Lot 1: The University is seeking a Contractor for campaign planning, delivery, and performance -led student recruitment. The selected agency must demonstrate capability in delivering measurable recruitment solutions across domestic and international markets. Required expertise includes, but is not limited to: Higher Education sector strategy Performance marketing and media buying AI-powered campaign planning and organisation tools Transparent measurement and conversion tracking across all platforms
Timeline
- Completed: Award date3 June 2026
- Completed: Award published18 September 2026Current notice
About the buyer
Glasgow Caledonian University is a public sector buyer in the United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@glasgow-caledonian-university.gov |
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