Awarded contract

RBGKEW1483 Legacy Proposition Development

Details

Supplier(s)
Legacy Futures
Value
GBP 36,000
Duration
11 months
Topic
Marketing management consultancy services
Published
27 November 2025

Tender description

We are looking for support from a specialist legacy consultancy to develop a legacy marketing proposition using the new brand framework. The objective is to develop a proposition that uses Kew's cause messaging to grow awareness of legacy giving at Kew, inspires new audiences to enquire about leaving a legacy to Kew in their Will and helps engage our current enquirer and intends base. The scope of this project it: • Strategy development and audience insight • Proposition development • Key messages • Case studies Creative development, media buying and activation are not part of this brief. ## Contract award

Timeline

  1. Completed: Award published27 November 2025
    Current notice
  2. Completed: Award date27 November 2025
  3. Next: Contract expiry date31 October 2026in 2 months

About the buyer

Royal Botanic Gardens Kew is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Relevant CPV codes

  • 79413000 · Marketing management consultancy services

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