Customer Data Platform (CDP)
Details
- Supplier(s)
- mParticle, Inc
- Value
- GBP 8,000,000
- Duration
- 7 years
- Topic
- Data management services
- Published
- 2 October 2024
- Source
- uk:contracts_finder
Tender description
The BBC has Awarded the Contract to mPArticle for the service of a Customer Data Platform (CDP), the Supplier will be responsible for data management, campaign management and activation. This Contract shall come into effect on the "Effective Date", (for a 1-year Transition/Integration period, named "Year 0") and shall continue in force for a period of three (3) years from the Service Commencement Date (the "Initial Term") and unless terminated earlier in accordance with its terms. The Contract may be extended for a further period of 36 months hence (1+1+1). The spend range over the 7 (1+3+3) year term is between £4.5 million - £8 million. The spend ranges are not committed spend ranges, and are therefore "only an estimation" of spend that could be made through the Agreement.
Timeline
- Completed: Award date25 September 2024
- Completed: Award published2 October 2024Current notice
- Next: Contract expiry date24 September 2031in 5 years
About the buyer
The British Broadcasting Corporation (BBC) is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.
Relevant CPV codes
- 72322000 · Data management services
Decision makers
Connect with the people behind this procurement.
| Contact name | Job title | Phone number | Work email |
|---|---|---|---|
| Head of Procurement | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Commercial Director | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Procurement Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Category Lead | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Senior Buyer | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov | |
| Contracts Manager | +44 •••• •••••• | ••••••••@the-british-broadcasting-corporation-bbc.gov |
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