Expired contract

On-track label trialling trial

Details

Buyer: Department for Environment, Food & Rural Affairs (DEFRA)
Supplier(s): IGD
Value: GBP 240,000
Duration: 10 months
Topic: Market research services
Published: 3 June 2024
Source: uk:contracts_finder

Tender description

To work with the key decision makers at retailers and processors to influence and implement the results on the meat aisle and meat labelling research in store. To showcase the impact which implementing our recommendations could have on red meat (beef, lamb, pork) basket size, shopper behaviour and consumer perceptions of red meat. This project was bought about by extreme urgency from the business and therefore there was not enough time to go out to tender.

Timeline

Completed: Award date1 June 2024
Completed: Award published3 June 2024
Current notice
Completed: Contract expiry date31 March 2025

About the buyer

Department for Environment, Food & Rural Affairs (DEFRA) is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Relevant CPV codes

79310000 · Market research services

Decision makers

Connect with the people behind this procurement.

Job title	Phone number	Work email
Head of Procurement	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov
Commercial Director	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov
Procurement Manager	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov
Category Lead	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov
Senior Buyer	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov
Contracts Manager	+44 •••• ••••••	••••••••@department-for-environment-food-rural-affairs-defra.gov