Travel Consortia Membership

Tender description

VisitScotland is looking to partner with a Global travel agent /advisor consortium to work collaboratively to inspire and educate travel agents/advisors to help sell Scotland across our focus markets (North America, Australia, China, and GCC. Travel agents/advisors are an important part of the travel distribution ecosystem (particularly across the US and Canada), and especially within the luxury travel segment. Post Covid-19, travel advisor membership organisations such as ASTA and ACTA have seen the role of travel agents/advisors increase as consumers look for more expert advice and guidance for planning and booking vacations. Working with a consortium provides VisitScotland with the opportunity to access pre-qualified travel agents/advisors to encourage sales of Scotland vacations through a programme of education and inspiration activity.