SW Tourism Data Hub

Tender description

Delt Shared Services Limited is currently supporting Destination Plymouth Limited with the procurement of a sustainable Tourism Data Hub for the Heart of the South West Local Enterprise area of Devon and Somerset. The project is funded by the Heart of the South West LEP with Destination Plymouth acting as lead body, working with a number of key partners. This partnership comprises Destination Plymouth, English Riviera Business Improvement District, Heart of the South West Local Enterprise Partnership, Professional Association of Self-Caterers, Somerset Council, South West Tourism Alliance, Torbay Development Agency, Visit Devon, Visit Exeter, Visit Exmoor and Visit Somerset. We (Destination Plymouth Limited) require a specialist team to set up and deliver a sustainable Tourism Data Hub, the processes and structures to support it and for it to run as a sustainable data source going forwards. The Tourism Data Hub project will build a sustainable comprehensive data and research programme to support tourism, leisure and hospitality businesses to help drive productivity across the Heart of the South West LEP region of Devon, Somerset, Plymouth and Torbay. The Tourism Data Hub will provide Destination Management Organisations (DMOs) and wider businesses with consistent, robust, and valuable data insights into consumer and business behaviours to enable more efficient market targeting and product development to drive recovery post-Covid. The Tourism Data Hub project will be managed by Destination Plymouth as lead applicant on behalf of all partners, and jointly owned by the Heart of the South West LEP and Destination Plymouth. The project will address data gaps across industry, joining up data in the region for the very first time to enable business recovery and growth. Keywords: Tourism, Data Hub