Customer and Stakeholder Insights Research - DPS Competition CCS RM6126

Tender description

The Medicines and Healthcare products Regulatory Agency (MHRA) wishes to appoint an experienced research organisation/Supplier to manage and deliver a range of research projects using a range of research methods to provide robust and actionable Insights. The research objective is to provide valuable market and customer/stakeholder/patient research, insight and intelligence that will help to inform and influence communications, engagement and marketing strategies, interventions and tactics at the MHRA; and to track and measure changes in awareness about our communications, campaigns, activities, products and services among key customer/stakeholder groups over time, and in overall reputation. Research shall be called off as required under a Defined Term Agreement contracting approach.