Closed tender

AB Testing and Optimisation

Details

Buyer: The British Broadcasting Corporation (BBC)
Value: £1,500,000
Published: 22 November 2022
Submission: 13 January 2017
Source: uk:bravosolution

Tender description

The BBC has an established and centralised optimisation team responsible for strategy, insight and the enablement of product teams across the business via a hub and spoke model. A significant appetite for multivariate and AB testing has been nurtured over the past year and teams across the BBC are at varying stages of maturity – some are yet to begin a testing programme and some have made significant progress. The BBC's future strategy is to empower product teams to become self-serving via a champions' network. The BBC seeks to contract for the provision of a testing and optimisation capability as it seeks to mature and embed its approach to data-driven product development across web, applications and emerging technologies.

Timeline

Completed: Submission date13 January 2017
Completed: Tender published22 November 2022
Current notice

About the buyer

The British Broadcasting Corporation (BBC) is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Decision makers

Connect with the people behind this procurement.

Job title	Phone number	Work email
Head of Procurement	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov
Commercial Director	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov
Procurement Manager	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov
Category Lead	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov
Senior Buyer	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov
Contracts Manager	+44 •••• ••••••	••••••••@the-british-broadcasting-corporation-bbc.gov