Awarded contract

Search Engine Optimization

Details

Buyer: First Trenitalia West Coast Rail Ltd (t/a Avanti West Coast)
Value: 713,382
Topic: Advertising and marketing services
Published: 13 September 2022
Source: uk:find_a_tender

Tender description

All participating Tenderer's will need to demonstrate a broad range of expertise in the Organic Search space, with the aim to increase Avanti West Coast's SERP (Search Engine Results Paid) visibility and revenue driven through Search Engine Optimization (SEO). Lot 1: A key objective for Avanti West Coast is to increase the volume of people booking directly over other online train ticket retailers; given Organic Search currently accounts for a large portion of web and app traffic and revenue - Avanti West Coast require a full-service SEO agency to continue to improve performance in this space.

Timeline

Completed: Award date12 September 2022
Completed: Award published13 September 2022
Current notice

About the buyer

First Trenitalia West Coast Rail Ltd (t/a Avanti West Coast) is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Decision makers

Connect with the people behind this procurement.

Job title	Phone number	Work email
Head of Procurement	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov
Commercial Director	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov
Procurement Manager	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov
Category Lead	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov
Senior Buyer	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov
Contracts Manager	+44 •••• ••••••	••••••••@first-trenitalia-west-coast-rail-ltd-t-a-avanti-west-coast.gov