Mid Sussex District Council - Marketing and Promotion Strategy - AWARD

Tender description

Mid Sussex District Council is seeking to ensure the continued economic success of Mid Sussex by actively marketing the District's competitive advantages for businesses and promoting the attractiveness of Mid Sussex for residents and visitors. To realise this ambitious vision for Mid Sussex, The Council now wishes to develop a marketing strategy which will promote the District as a place to invest and in turn stimulate sustainable economic growth. As a first step in this process Mid Sussex District Council are looking to commission a suitably experienced partner organisation or consultant(s) to lead the development of a marketing and promotion strategy including developing a brand identity, style guide and place positioning narrative. In particular, the project will entail research, establishing and defining an identity and producing a strong narrative to articulate key messages to promote Mid Sussex, succinctly presenting its unique appeal and qualities. Full information including project scope and specification is available in the document pack.