BCU Strategic Planning and Media Buying - Full Service Agency - Early Engagement Opportunity

Tender description

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, Cinema, Radio, Online (including SEM, Programmatic, DAX, GDN, Native), Social Media (including Facebook, Instagram, Twitter, Snapchat) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect). Please note that the University has an outdoor media supplier therefore, outdoor media buying is excluded from this opportunity. This contract will be for a period of 2 years with an option to extend for a further period of 12 months upto a maximum of 2 years (2+1+1) for the total of a 4 year contract term. This early engagement notice invites suppliers to discuss the requirements and their ability to meet them on 26th February 2020. The engagement will be used to help develop the initial specification. 9:30-11:00 presentation followed by Q&A. To register for this event and to book an appointment by expressing an interest on the in-tend portal project ref: PS005A Marketing Media Buying 2020. Please note, at this stage there will not be any documentation. This is an Early Engagement Notice to understand the market and the capacity within that to start early engagement with suppliers. The tender opportunity and relevant documentation will not be released until March 2020. To register your expression of interest please submit your interest using the University's e-tendering portal, Intend: https://www.in-tendhost.co.uk/bcu/aspx/Home.