Expired contract

Persona Development

Details

Value
GBP 36,250
Duration
1 month
Topic
Marketing services
Published
8 May 2017

Tender description

HS2 Ltd has awarded a contract to engage a Supplier to develop customer personas. The Supplier will work collaboratively with HS2 Ltd.'s Customer Experience team and develop a set of personas that, as a collection, represent the future HS2 customers. These personas will be based on the existing research obtained by HS2 Ltd and, at the end of this one month engagement, they should enable the company to both develop and test concepts, designs and service offer proposals. They should also enable HS2 Ltd staff members and supply chain to empathise with the customers of the future, and their needs. Following a sub-OJEU open competition advertised via the Contracts Finder website (see previous opportunity notice at: https://www.contractsfinder.service.gov.uk/Notice/5043152a-2957-4764-8eb8-9ac2d46cd62a) the contract has been awarded to Livework Studio Ltd.

Timeline

  1. Completed: Award date13 April 2017
  2. Completed: Award published8 May 2017
    Current notice
  3. Completed: Contract expiry date26 May 2017

About the buyer

High Speed Two (HS2) Ltd is a public sector buyer in United Kingdom publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Relevant CPV codes

  • 79342000 · Marketing services
  • 79410000 · Business and management consultancy services

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