Advertising and marketing services

Tender description

Transport Infrastructure Ireland (TII) require one media buying company to provide both traditional and new media services for a 5 year contract under two lots. Lot 1 is to encompass media buying in relation to Luas Operations and Other TII Services and Projects. Lot 2 is to encompass media buying in relation to the support of Capital Programme Delivery. The services that are required will be detailed in the Scope of Services document for both Lots under the following headings: Radio Advertising Services, Press Advertising Services, Outdoor Advertising Services, TV Advertising Services, Digital Advertising Services, Social Media Advertising Services, Media Briefing Services and Ad-Hoc Marketing Services. Lot 1: TII Media Buying for Luas Operations and other TII Services and Projects. TII require the services of a media buying expert to provide both traditional and new media services. The following services that are required will be detailed in the Scope of Services document for each heading: Radio Advertising Services, Press Advertising, Outdoor Advertising, TV Advertising, Digital Advertising, Social Media Advertising, Media Briefing and Ad-Hoc Marketing Services. Lot 2: TII Media Buying to Support Capital Programme Delivery. TII require the services of a media buying expert to provide both traditional and new media services. The following services that are required will be detailed in the Scope of Services document for each heading: Advertising, Digital Marketing, Social Networks and Micro-Blogging, Media Briefing Services and Marketing Services.