West of England Growth Hub Web Site

Tender description

Business West on behalf of the West of England LEP are offering businesses the opportunity to tender for a contract to develop a new intelligent website for the new West of England Growth Hub. The key objectives of the West of England Growth Hub web site is to provide a single local access point for all public and private sector support. A key deliverable of the new site is to develop a process and customer journey that is simple, consistent and virtual. The new site will introduce elements of the idealised BIS Growth Hub through:  aligning, integrating and promoting both national and local support in one on-line domain;  promoting brand alignment between the Growth Hub and national programmes such as the Business is GREAT campaign, MAS, Growth Accelerator and UKTI;  joining up business support offers and developing a consistent approach by utilising both local and national assets (GOV.UK and Business Link information and tools for example) already in the market;  integrating service provision with local face-to-face and telephone support and the national telephone helpline;  signposting, where appropriate, to all available business support in the West of England (national, local, public, private);  providing a comprehensive on-line resource that is easy to find and access, consistent in its provision of information and underpinned by market demand;  developing a resource that supports greater collaboration between partners and peer to peer support between customers. Our proposed on-line solution will provide a dynamic web resource with the ability for a customer to access effective and tailored solutions at any given time. Our proposed approach puts the customer very much in control through providing access to transactional, task focussed and strategic advice, information and tools as well as access to a standard directory of providers and events calendar. Our proposal is to provide as much of the resources available within the site through the use of APIs, syndicated content and personalised search tools to deliver accurate, relevant and real- time information. Finally, we recognise that not all businesses know what they need so it is essential that we develop a number of journeys to the same end point through simple navigation, decision trees and site search facilities.