24 052 International Student Recruitment Marketing and Conversion

Tender description

London South Bank University (LSBU) is looking to appoint a single end-to-end service provider with a proactive, professional and highly compliant approach to international student recruitment, to drive growth across all stages of the recruitment funnel. The provider will be responsible for delivering high-impact in-country activity, including awareness raising, demand generation, conversion activities and agent/market engagements. The provider will drive conversion all stages of the journey through personalised and targeted interventions, enquiry management, as well as providing expert in-country representatives, admissions, and marketing support between initial enquiry to successful enrolment. The appointed supplier must be agile and bold - capable of rapidly scaling and responding to opportunities in market with strong physical presence to support LSBU's institutional strategy.