Brand strategy services

Tender description

Brand and creative design strategy: NICE requires a supplier who can support with refinements our brand strategy and guidelines as and when required; develop a strategic creative approach and concepts for brand and commercial marketing campaigns; ensure all campaign creative is insight-led and aligned to our brand strategy and transformation plan. Campaign creative design and production: The supplier must be able to direct and produce high-quality creative designs for NICE campaigns, including templates and creative assets such as static visuals for use on social media, brochures/leaflets, banner stands etc (digital and printed); direct and produce high quality animated content and video footage for use within brand-led or commercial marketing campaigns [editing footage as required]; ensure all design outputs conform to NICE's brand guidelines; full understanding of WCAG 2.1 Level AA accessibility standards and commitment to ensure these are always met.