The Cumberland Story

Tender description

<p>On 1 April 2023 the local authorities of Allerdale Borough Council, Carlisle City Council, Copeland Borough Council (District Councils) and a proportion of Cumbria County Council will merge to form the new Cumberland Council. This process is known as Local Government Reorganisation (LRG). Currently each district has a distinct visitor focussed brand. These are Visit Allerdale, Discover Carlisle and Western Lake District and Coast. LGR presents the new Cumberland Council with the opportunity to develop a story for Cumberland, a sense of place that celebrates its many historic, cultural and natural assets as well as providing communities , businesses and potential visitors with a clear sense of who we are, what we are proud of, what we have to offer – a story we can all buy in to and promote going forward. Proposals must have a good fit with the Cumberland Council Plan 2023-2027 by enabling positive outcomes for health and wellbeing, prosperity and the environment. To receive the full tender pack, please register your interest. Any queries must be submitted through the Q&amp;A section on Proactis.</p> Keywords: Graphic Design, Branding