23-55 Creative Services Framework

Tender description

The University of Wolverhampton (‘the University’) is tendering to create a Framework Agreement for creative services to positively contribute to its image as a major regional/national and International HEI. The University wishes to engage with multiple supplier partners who can positively contribute to the image of the University, translate strategic brand developments into bold, creative brand communications, with the aim of enhancing the Universities regional reputation and articulating a national/international profile. Lot 1: Design Services The University requires innovative design and creative media for the regional, national, and international (off-line and online) campaigns it runs throughout the year. It is important for the University Marketing, Communications and Digital Services Department to know the creative agency team assigned to the account (that should be readily available to the University for bespoke campaigns). This will include but not be limited to access to art directors, creative directors, designers, etc. The University should feel confident that the design service Lot 2: Photography Services On occasions, Photographers will be required to obtain footage of case studies or partner institutes that need promoting. Promotion may be required within any region of the United Kingdom. However, it is envisaged that in the main, Photography services commissioned by the University will predominantly be within the West Midlands area at any of the campuses associated with the University ( https://www.wlv.ac.uk/university-life/our-campus/) but tenderers must be prepared to work outside of these boundaries. Lot 3: Video Production Services On occasions, Videographers will be required to obtain footage of case studies or partner institutes that need promoting. Promotion may be required within any region of the United Kingdom. However, it is envisaged that in the main, video production services commissioned by the University will predominantly be within the West Midlands area at any of the campuses associated with the University ( https://www.wlv.ac.uk/university-life/our-campus/) but tenderers must be prepared to work outside of these boundaries.