Closed tender

Media Strategy Agency in Two Lots

Details

Topic
Advertising services
Published
6 October 2023
Submission
27 October 2023

Tender description

This tender is for the appointment of a Media Strategy agency/ agencies. As Waterways Ireland works in two jurisdictions, it is important that the agency/ agencies have experience across Ireland and Northern Ireland in national and local/ regional media (due to the geographic footprint of each of our waterways and their respective target audiences). The specialist Media agency/ agencies will partner with Waterways Ireland to complete work on (Lot 1) an omni-channel media strategy aimed at the public (Lot 2) a social media strategy aimed at specific audiences, stakeholders, and interest groups. A “bottom-up” / “zero-based budgeting” expert approach is required to substantiate funding applications. Tenderers may apply for one or both Lots depending on their meeting the applicable threshold(s) for the relevant selection and award criteria.

Timeline

  1. Completed: Tender published6 October 2023
    Current notice
  2. Completed: Submission date27 October 2023

About the buyer

Waterways Ireland is a public sector buyer in Ireland publishing tenders and awards on Stotles. Explore their procurement activity and find more opportunities like this one.

Relevant CPV codes

  • 79341000 · Advertising services
  • 79341100 · Advertising consultancy services
  • 79341200 · Advertising management services
  • 79341400 · Advertising campaign services
  • 79342000 · Marketing services

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Decision makers

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