NEX22/54 Media Buying

Tender description

To appoint a media buying supplier to buy media for Nexus that will deliver against marketing objectives. As well as the Nexus brand, this tender also includes buying media for Tyne and Wear Metro and the Shields Ferry. Media that is procured should have a positive impact on the brand in question. Media requirements will be briefed according to campaign. Subject to the needs of the campaign, requirements can range from providing a one-off advert in a specific publication to recommending, booking and evaluating large scale campaigns which include traditional media - not limited to OOH, TV, Radio, digital and social media as well as new/ innovative media recommendations. Lot 1: To appoint a media buying supplier to buy media for Nexus that will deliver against marketing objectives. As well as the Nexus brand, this tender also includes buying media for Tyne and Wear Metro and the Shields Ferry. Media that is procured should have a positive impact on the brand in question. Media requirements will be briefed according to campaign. Subject to the needs of the campaign, requirements can range from providing a one-off advert in a specific publication to recommending, booking and evaluating large scale campaigns which include traditional media - not limited to OOH, TV, Radio, digital and social media as well as new/ innovative media recommendations.