Consumer Insights Tracker

Tender description

The aim of this research is to understand consumer's behaviour and perceptions on a range of topical issues (currently the Consumer Insights Tracker is focussed on collecting data on food availability, food insecurity, concerns in relation to the food industry, consumer trust/confidence in the food supply chain and in the FSA as a regulator). These insights should be collected on a monthly basis, supplementing other sources of information (namely the FSA's Food and You 2 survey) and providing timeseries and demographic insights to key stakeholders. These insights should be representative of the adult population in England, Wales and Northern Ireland. Tenderers are encouraged to read the full list of current survey questions (provided in Annex 2) to understand the range of questions currently included in the tracking survey. It should be noted that although the FSA currently runs a Consumer Insights Tracker, the Agency is open to any changes that could improve the quality of the project, and therefore welcomes innovative suggestions from tenderers. To express interest and participate in the tender, please register and apply via Atamis e-sourcing portal https://health-family.force.com/s/Welcome