Purchase Data requirements - Lot 1, 2 & 3

Tender description

This opportunity will be split into 3 Lots, these lots can be awarded to different suppliers per lot requirement LOT 1 is for AHDB core Retail Data Analysis and makes up the main part of the contract LOT 2 is for campaign evaluation. LOT 3 is for targeted surveys. For LOT1 AHDB needs to engage with a supplier who can deliver the following service: • The ability to run data based on 52, 12 and 4-weekly time periods. • Online platform to access results with the ability to create custom tables. • To run and export historic trends (5 years) to monitor product retail performance • Ability to export data to PowerPoint/Excel • Core AHDB team access (unlimited users) to software analysis tools to undertake raw analysis. Including any online platforms which allows sharing across wider AHDB team members. Lot 2 and 3 are areas which do currently sit outside of AHDB’s live core contract on retail purchase data but have been undertaken by the retail data supplier (Kantar WorldPanel). AHDB wish to obtain a costing structure and outline from agency on how they would approach these elements if possible. The intention would be that this can be applied to AHDB consumer activity in 2021/25 if required For Lot One, the contract length is 2 years with the option to extend for a further 2 periods of 12 months each. Lots Two and Three will be commissioned on an ad-hoc basis if/when required