NITB/InvestNI - Development of a Brand Strategy for Northern Ireland

Tender description

Central Procurement Directorate on behalf of the Northern Ireland Tourist Board and Invest Northern Ireland wishes to invite tenders for the above named contract. The Northern Ireland Tourist Board (NITB) and Invest Northern Ireland (Invest NI) require a Service Provider to develop a brand strategy to build Northern Ireland’s reputation as a great place to visit, live, work and invest. The purpose of this Contract is to revise and update the current brand strategy, ensure it fully reflects Northern Ireland in 2014 and can act as the foundation for the future development of creative and communications strategies.