Graphic Design, Content Production & Campaign Management Framework

Tender description

The University is seeking to establish an agreement with a number of creative agency partners to help support the delivery of on-brand communications that bring cohesion across the University’s complex structure, clearly communicates its cores values and unique proposition, and successfully engages key internal and external stakeholders. Our aim is to produce market-leading communications informed by best practice from within and outside the higher education sector. This campaign planning, management and design service is for multiple university projects, which can vary in size and scope depending on business area and geographic location. Design and content production for print and digital outputs as well as campaign planning, management and evaluation will be required from the successfully appointed agencies. The University employs its own creative services team and those suppliers appointed on this framework will be to support this team. The team includes graphic designers, multi-media designers, videographers, photographers and printing facilities. The services provided under this contract will be to support this team. Successful suppliers will be required to work across various departments and business areas to deliver a comprehensive graphic design service, through all stages from initial concept (where required) to production-ready format. They will also be required to be involved in the planning and optimisation of campaign delivery. Brand development and media buying are outside the scope of this contract. There are also other standalone printing contracts. These will remain separate for the lifetime of this contract. Suppliers will be expected to work cooperatively with our other Contractors as and when required to ensure that all services are cohesive and integrated.