Consultancy for shopfront Grant Design and High Street Branding

Tender description

1.1 Project overview (To be read in conjunction with the Specification) Consultancy for Shopfront Grant Design and High Street Branding Within the context of LBH's on-going town centre improvement programme and with a view of supporting independent traders, LBH is looking to engage a specialist designer(s) with specific expertise in the design and project management of shop front improvements and town centre branding (logo design, promotional ideas and artwork) to support a £1.1m four year roll-out of LBH's flagship shop front grant initiative from 2015 to 2019. It should be noted that the element being tendered is that of the design, specification and project management from design through to build, including direct management of the contractors completing the work. This will also include recommendations for town centre branding. LBH recognise that the appearance and quality of shop fronts are vital for attracting customers, increasing sales and contributing to the character and vibrancy of the high street or local shopping parade. Shop fronts and signage are the most visible aspect of a high street. Signage, window displays and shop fronts should communicate the business brand and values and collectively maximise the impact and perception of an area. The emphasis is therefore on the quality of the design and how it contributes to the overall 'wow' factor within the high street or parade. Whilst this Specification details the scope of the shop front programme within the London Borough of Hillingdon, tendering companies should note that only two of the town centre schemes are confirmed to date. Tendering companies are required to be suitably experienced and to demonstrate their ability to deliver good quality, affordable shop front design / branding solutions. Further details can be found within the specifcation