Provision of Media Strategy, Planning & Buying Services for the Arts Council

Tender description

The Arts Council intends to run a national advertising campaign in Autumn/Winter 2022 where the key objective is to Raise awareness of and interest in attending live performances. The Arts Council has secured the services of a copywriter and design agency for the creation of ad creative. This tender is to provide media buying services to deliver the campaign. Required services include but are not limited to: a) Management of the media strategy, planning and buying activities; b) Preparation of media plans based on briefs supplied by Clients; c) Analysis and interpretation of Client data to inform media strategy, planning and buying decisions; 3. Required services a) Management of the media strategy, planning and buying activities; b) Preparation of media plans based on briefs supplied by Clients; c) Analysis and interpretation of Client data to inform media strategy, planning and buying decisions;