Provision of Revenue Based Gift Cards

Tender description

VisitBritain (VB) is looking at opportunities to grow the visitor economy through the creation of Gift Cards as a currency for consumers to purchase tourism products. In addition, we are looking to penetrate a new market for revenue generation through the sale of the Gift Cards in the B2B and corporate/incentives market. Lot 1: This is a Prior Information Notice to commence market testing for the provision of a Revenue Based Gift Card supplier.<br/><br/>VB is looking for a Gift Card provider that offers a sale and redemption solution of Gift Card products for the tourism industry. <br/><br/>VB would sell and redeem the Gift Card (B2C) on its e-commerce site (VB Shop) and in addition, we are looking for a Gift Card provider to facilitate the sale and redemption of Gift Cards in the B2B space through its existing network of partnerships.<br/><br/>The VB Gift Card would have approximately 30-40 key attractions across the UK and be available as a minimum in the UK domestic market, and potentially in the international markets.<br/><br/>VB would like to sell the Gift Card through its VisitBritain shop online platform (B2C) and also would like the VB Gift Card to be sold to the corporate/incentives markets/shopping centres/3rd parties (B2B). <br/><br/>We would be interested in respondee’s views on the minimum contract period to ensure commercial viability, particularly with breakage.<br/><br/>The market should note that the estimated contract value cannot be quantified at this stage, therefore this estimated range for this 'concession' contract is £0.01 - £7,500,000. <br/><br/>To register your interest in this potential opportunity, and to participate in the Prior Information Market Testing, please register using the following link:<br/><br/>https://visitbritain.force.com/s/Welcome<br/><br/>Intererested suppliers MUST firstly complete and return the Mutual NDA. Upon completion, VB will provide these suppliers with access to VB shop financial information. Finally, interested suppliers must then complete & return the Market Testing Questionnaire no later than 16:00pm on Friday 19 August 2022 on via the Atamis eSourcing portal.