RWM515 Digital Marketing Capability

Tender description

Radioactive Waste Management requires a solution that will: • Deliver multiple and complex email digital marketing campaigns • Enable identification of opportunities to improve our return on investment for digital market- ing through data and insights • Enable effective management of data protection including consents and allow the customer to control their preferences • Provide the opportunity to expand our digital marketing channels in the future which will al- low marketing campaigns to be delivered seamlessly across multiple channels Please note, RWM is procuring the capability (licence/system) to deliver email marking campaigns and does not require consultancy services to implement the solution.