Branding, marketing & strategy agency for GOFCoE

Tender description

The Global Open Finance Centre of Excellence (‘GOFCoE’) wishes to commission an advisory firm (e.g., a communications agency, brand design agency, or strategic marketing consultancy) to work alongside the current management team over the next 4-6 months The University is looking for the supplier to deliver the following: 1. Team facilitation to agree GOFCoE’s mission, purpose and brand: uncover, challenge, crystallise and consolidate GOFCoE’s views on what we should stand for and how this should be expressed. As we develop our strategy, build our propositions, and ready our organisation for incorporation – we want to capture the expression of “why we exist” 2. Design our communication strategy: find expressions of that mission, purpose, and branding that speak equally well to both the individuals and institutions on which we will depend for trust, data, and funding 3. Deliver a set of communication assets: create a tangible first expression of these first two concepts in the form of a new website, a brand asset toolkit, and branded communications tools (Logos, artwork, Word templates, PowerPoint templates, etc.)