Campaign Advertising Services

Tender description

Services to identify and advertise to target market and attract students to College courses. Lot 1: Leicester College is one of the country’s largest general FE colleges with some 20,000 students. We are inviting tenders to provide a range of paid for advertising, booking and fulfilment services; but not graphic design or course guide production. The three year framework agreement covers a broad range of advertising services for campaigns - a minimum of 12 campaigns per academic year - to drive traffic to the website and support recruitment. The types of campaign include but are not limited to: - Open days/events minimum 4 - Clearing - Apply now (post GCSE results) - Professional training/B2B - Adult part-time courses We are actively seeking to work with a company who will put forward innovative and effective ideas for advertising channels. An estimated budget for these campaigns would be circa £100,000 per annum. Lot 1: Leicester College is one of the country’s largest general FE colleges with some 20,000 students. We are inviting tenders to provide a range of paid for advertising, booking and fulfilment services; but not graphic design or course guide production. The three year framework agreement covers a broad range of advertising services for campaigns - a minimum of 12 campaigns per academic year - to drive traffic to the website and support recruitment. The types of campaign include but are not limited to: - Open days/events minimum 4 - Clearing - Apply now (post GCSE results) - Professional training/B2B - Adult part-time courses We are actively seeking to work with a company who will put forward innovative and effective ideas for advertising channels. An estimated budget for these campaigns would be circa £100,000 per annum.