Cardiff Council Advertising and Sponsorship

Tender description

The City of Cardiff Council is looking to procure Commercial Partner(s) to assist the Council to exploit its corporate assets to generate sustainable maximised income so that revenue can be used to support corporate activities through sponsorship and advertising activities. The Council has many assets and prime highway locations that are attractive to advertisers. These assets have the potential to generate a significant annual income. The asset types include roundabouts, street furniture, lampposts and mobile assets that have rarely achieved full market value. This contract seeks to address this by the procurement of an agent who will generate an increased and sustainable annual income stream going forward. The tender is broken down into multiple lots and will be awarded on a sole supplier basis. Tenders may be submitted for one, several or all lots on offer, but Tenderers must ensure that they have the capacity to deliver should they successful on more than one Lot.