Luminate Education Group Media Buying, Planning and Digital Marketing

Tender description

The Marketing Team within Luminate Education Group are seeking to procure media buying and digital marketing solutions and services for a number of brands within the FE, HE, Commercial Training and Apprenticeship sectors. Currently this will support Harrogate College, Keighley College, Leeds City College, Leeds Sixth Form College, Yorkshire Centre for Training and Development and University Centre Leeds. For all traditional media buying opportunities including paper and paste sites, digital boards, buses, rail and other transport sites, cinemas, print and poster opportunities we are seeking to outsource all opportunities. The successful organisation must be able to provide a range of sites within West Yorkshire and North Yorkshire, particularly in Leeds, Harrogate, Keighley, Bradford and the surrounding areas. We would also be interested in hearing about innovative approaches to advertising such as experiential marketing or other new approaches. For paid digital marketing Luminate Education Group are in the process of bringing elements of our paid digital marketing in-house and expect the successful organisation to work closely with our in-house digital marketing team. We would want suppliers to support us with a full spectrum of digital marketing strategy and services to boost capacity when required and supplement these channels with videos on demand alongside supporting with digital channels that are less accessible to us as a business. Additional information: Please apply directly through our eProcurement portal, In-Tend Education. Is a Recurrent Procurement Type? : No