Brand Management Workflow

Tender description

The University seeks to procure a cloud-based platform which creates templates for a range of marketing products from brochures to social media. Marketing and Communications are seeking to improve brand conformity and achieve savings through efficiencies on approval of designs and art working, reducing reliance and spend on third party design agencies. Our supplier needs to meet our ambitious and changing marketing and communications requirements across the University. This particular brief relates to the design, development and management of branded marketing materials. To ensure brand adherence can be centrally managed and controlled and introduce cost efficiencies and economies of scale across the organisation.