Invitation to Tender for Contract to Provide a New Brand Identity and Logo for the Hugh Lane Gallery

Tender description

Dublin City Council seeks to establish a contract to develop an impactful brand identity and logo for the Hugh Lane Gallery which will clearly communicate the gallery’s unique offering as a flagship cultural institution of Dublin City Council and a leading visitor attraction in the city. The new identity will reflect the gallery’s unique identity and its contemporary focus underscoring its importance as a Dublin institution with a strong international reputation. The contract is for the “Provision of New Brand Identity And New Logo For The Hugh Lane Gallery”. A contract will be awarded for a period of up to 6 months from the awarding date and the work must be completed within that period. The Hugh Lane Gallery brand identity and logo must - have clear vision and identity - be impactful and exciting - appeal to domestic and international audiences. - clearly communicate the unique contemporary character of the Hugh Lane Gallery. The successful tenderer must create a comprehensive suite of guidelines (including typography, colour palette) for the new brand identity for use across all communication platforms (print and digital media) including website, advertising, signage, catalogues, brochures, merchandise and social media.