Advertising and marketing services

Tender description

The tourism and business marketing team is responsible for building Wales’s profile and performance as a destination — with a focus on tourism and business. We want to be innovative, collaborative, and creative and to work with the very best talent from Wales and beyond to build Wales’s profile and performance as a place to visit, work, invest — and more — over the next 2-4 years. We are therefore looking to appoint outstanding suppliers to provide us with support in content production and distribution services. The Welsh Government is looking for an innovative, high-quality content production and distribution services partner to work with, as an extension of the in-house team, to tell and share Wales’s stories with our target markets in new, bold and impactful ways. The successful contractor will sit at the centre of a coordinated network of agencies to deliver a purposeful, content-led programme of marketing from Wales, under the clear creative direction of the Cymru Wales Brand Strategy and Creative Direction supplier.