PR Support for Seafish Consumer Brand - Love Seafood

Tender description

Seafish is the authority on seafood in the UK and our mission is to secure a profitable, socially responsible and sustainable future for the UK seafood industry. Seafish is funded by the industry through a levy taken from fish sales in the UK. This includes fish landed in the UK for exporting and fish imported in to the UK. As a Non Departmental Public Body, Seafish supports Government policies (UK, Wales, Scotland and N. Ireland) where possible whilst still supporting the industry stakeholders. One of Seafish's main campaign focus throughout the year will be our rolling 'Seasonal Seafood' campaign and Seafood Week, our flagship campaign of the year which takes place annually in October. This week long campaign focuses on getting people to increase their fish consumption, it highlights the variety and quality of fish and shellfish on offer in the UK. We regularly have to deal with media enquiries and handle crisis issues on a whole range of topics, identifying internal and external spokespeople and resources for responses. Seafish are currently seeking a PR agency to support our new brand launch, overall consumer marketing, advertising and approach to sensitive issues, as well as support on a project by project basis.