Marketing Strategy and Execution Services

Tender description

GC Business Growth Hub (BGH) wishes to appoint a single provider to provide Marketing Strategy and Execution Services in relation to the Greater Connected Amplify project. The successful provider will be required to: - 1) Create and deliver a comprehensive marketing communications campaign that outlines and delivers: a) Both products features and benefits and USP's; b) Marketing Communications approach - what are the best means of marketing the programme, and what is the key messaging that underpins each of them; c) Marketing activity plan - an executable plan of marketing activity; d) Realistic and measurable / expected results yardsticks and over agreed periods. 2 ) The execution of marketing efforts - driven by the strategy, generating quality leads for the programmes at the right times This will help enable us to generate the required number of leads for the two programmes. For further information see: https://in-tendhost.co.uk/manchestergrowthcompany/aspx/ProjectManage/53