Branding for The Arches - Worcester project

Tender description

Develop and launch a new brand identity for 'The Arches - Worcester' project and for two sub-brands within the project. Deliverables: - A brand identity for the project which will work across the physical environment of the Arches, as well as all publicity and promotional materials. It also needs to work well in digital formats including website(s) and social media. - An identity for two sub-brands within the project (Skills and Festivals) - A set of style guidelines for effective use of the brands - The design and creation of a basic website to convey information about the project (please note that full ownership and editing access must be provided to the Arches – Worcester project team upon completion) Keywords: Branding, Marketing, Design