World wide web (www) site design services

Tender description

Durham University is seeking to appoint a leading digital and user experience design partner to oversee an ambitious programme of work to transform it's website (www.durham.ac.uk). We are seeking a partner who can combine creativity with the latest techniques in user experience design to deliver an online presence which represents and promotes our outstanding offer in education, research and the wider student experience. The aim is to develop a digital experience that will help to achieve a step-change in our global awareness and reputation. Durham University is seeking to appoint a leading digital and user experience design partner to oversee an ambitious programme of work to transform it's website (www.durham.ac.uk). We are seeking a partner who can combine creativity with the latest techniques in user experience design to deliver an online presence which represents and promotes our outstanding offer in education, research and the wider student experience. The aim is to develop a digital experience that will help to achieve a step-change in our global awareness and reputation. This is a particularly exciting time for Durham University: — we are 2 years into an ambitious 10-year strategy, focused on delivering excellence in education, research and the wider student experience. However, our existing digital offer currently lags behind our ambition, — we are in the process of implementing a new, fresh and modern branding positioning to enhance our global reputation. Our planned new web and broader digital presence will help us to promote the new brand to a global audience of multiple stakeholders, — we are currently tendering for a new web content management system to deliver our external web presence. This is an exciting opportunity to design a sector-leading website from scratch and transform our approach to better position ourselves globally, — our website is key to communicating effectively with a large and varied stakeholder group, ranging from young digital natives (who we wish to recruit), leading academics (who we wish to hire and with whom we wish to collaborate), business partners (with whom we wish to engage), policy makers (who we wish to influence), alumni (who are passionate about Durham and wish to engage with us) and funding bodies. Our digital presence (web and social media) needs to connect and engage people from across the globe. The Durham University website therefore serves the following purposes: — our shop window to the world -an at-a-glance view of who we are, what we stand for and why potential students, research and business partners and academic staff should choose to engage with us over our competitors, — positions Durham University as a world-leading higher education institution, — enables the University to fulfil its strategic aims, including growth in student numbers, global profile raising and academic recruitment, — builds relationships with our diverse stakeholders and audience groups, — provides quick and easy access to information about us and our offers.