NCS Brand Tracker Services

Tender description

National Citizen Service Trust is a not-for-profit organisation incorporated by Royal Charter and established to shape, support, champion and lead a thriving National Citizen Service. The Trust was set up by Government in 2011 to tackle some of the biggest social challenges in the UK. Through a wide range of community programmes and projects for young adults, the NCS looks to build social cohesion, mobility and engagement. The NCS Trust promotes; Social Cohesion - To bring our country together by building stronger, more integrated communities and fostering understanding between young people from different backgrounds; Social Mobility - To build essential skills for life and work, investing in our country's future talent. Social Engagement - To engage young people in social action in their communities and the democratic process, building their understanding of their responsibilities as citizens NCS requires a brand tracker survey to measure brand performance and brand perception metrics. The data and insight derived from the tracker will underpin business plan and marketing strategy development and be used to establish and evidence key performance indicators. The contract will be for a duration of two years with the option for NCS Trust for extend for two twelve month periods.