Media Buying

Tender description

The purpose of this tender is to find a digital media partner for Ordnance Survey. The overarching scope is to provide media strategy, buying, optimisation and reporting for a two year period with the option to extend for a further year. The core aim of this partnership is to help achieve long-term growth targets through: -A strategic, planned and targeted approach to media. -Use our business data intelligently to drive improved performance and ROI. -Driving profitable sales across our existing product portfolio and support the launch of new products and services. -Building awareness & understanding and engaging with new audience segments to drive growth. -Cross sell across product portfolio and in particular manage the transition from paper to digital.