Google Analytics Consultant/Analyst

Tender description

The Council seeks further expert capacity around Google Analytics and wider digital analysis of its online estate. This requirement, informed by supplier expertise, best practice research and stakeholder engagement will be delivered from 2nd July 2018 to 30th June 2019. Core requirement: Provide support to the Digital Service, Business Intelligence, Customer Service and Departmental Service teams in the planning, design and implementation of Google Analytics and other supporting digital analytics which supports digital by choice and the Digital Strategy principles as follows; a) A stronger economy and communities - we strengthen communities and grow our local economy by improving skills, jobs, investment and infrastructure b) Easy to use customer focused services - we will manage demand through delivering easy to use 24/7 digital services which help people to do things for themselves c) Better ways of working - we pursue better ways of working internally and with partners to deliver simpler, joined up services which respond to customer need