Provision of Digital Marketing Services

Tender description

Nationwide the number of young and mature students entering higher education has decreased significantly over recent years, resulting in a more competitive environment for universities and an ever-pressing need for innovation and pioneering spirit. The University of Cumbria are seeking to work with a passionate digital marketing agency to create a new, dynamic student recruitment strategy for 2018/19 and beyond. Using a highly insight-driven methodology, and with the application of a range of content delivery channels and robust monitoring tools, this tender invites experts in CRO strategy, content marketing and digital media to work with the university to craft a sector-leading approach to increasing market reach, content sharing and conversion across the core website, email, social media and the various other marketing channels. For more information and access to the ITT document, please go to https://in-tendhost.co.uk/universityofcumbria.