Advertising services

Tender description

Newport City Council invites expressions of interest from suitably qualified and experienced organisations to pro-actively improve the Council's revenue from advertising and sponsorship. Newport is Wales' third largest city and offers strong opportunity for advertisers and sponsors to interact with its local population and significant number of visitors to the area's national-level cultural and sporting venues, including the Wales National Velodrome and Celtic Manor Resort. The Council wishes to appoint Service Provider(s) to implement advertising and sponsorship inventory using the Council's assets. The Council's goal is either guaranteed annual income and / or a share of profits (net of all costs). Newport has significant opportunities for Service Provider(s) to implement and sell highly lucrative locations for Large-format advertising, Lamp column advertising, and Sponsorship of roundabouts / boundary signage / verges / bridges. For more detail see 11.2 Description. The advertising may include: — Lamp column banners; — Illuminated advertising panels; — Advertisements wrapped around base of lamp columns. The Council offers a range of locations identified as suitable for implementation of advertising by the successful Service Provider which may include: — 48-sheet — 96-sheet — Large gateway advertising structures at high-traffic entries to the council area, or near major roads — Other large-format sizes — Both permanent sites and finite-duration temporary sites [for example at locations of regeneration, refurbishment, construction, demolition]. This may include the sponsorship of: — roundabouts — boundary signage — verges — bridges & — other Council assets The Council currently have a contract for this requirement which is due to expire 31 March 2018 and any TUPE information will be made available when the first ITT is issued.