A/B Test Programme Implementation, Support and Consultancy

Tender description

Why the Work is Being Done MAS require an A/B test partner using Optimizely to help us improve conversion rate optimisation on our core site. Problem to Be Solved MAS does not currently have the in-house resource capacity to deliver the desired A/B test programme at the required speed. Who Are the Users Not applicable Early Market Engagement Work Already Done MAS have been running an A/B test programme for 20 months. Existing Team The partner would work in conjunction with the MAS digital team. Current Phase Not applicable Work Location The Money Advice Service Holborn Centre 120 Holborn London EC1N 2TD Working Arrangments Must be able to attend monthly review meetings at MAS offices and potential adhoc request to attend at short notice. Typical day to day contact will be via online communication channels such as Slack, Trello and Basecamp. Security Clearance Additional T&Cs Skills & Experience Be experts in the creation and implementation of Optimizely tests Be able to undertake front end development for more complex tests and QA within Optimizely Consideration for mobile, ipad and desktop Website accessibility standards Be experts in creating new customer journey flows in Optimizely Be experts in developing tests for SPA (Single Page Application) sites in Optimizely Nice to Haves Demonstrable competent account and contract management will be viewed with encouragement No. of Suppliers to Evaluate 3 Proposal Criteria Organisational Structure and Core Business Relevance Communications and Contract Management Quality and Fulfilment of requirements Information Technology Understanding of Requirements Project Team Approach and Methodology Cultural Fit Criteria Work as a team with our organisation and other suppliers Be transparent and collaborative when making decisions Have a no-blame culture and encourage people to learn from their mistakes Take responsibility for their work Share knowledge and experience with other team members Challenges the status quo Payment Approach Time and materials Assessment Method Written proposal Case study Work history Reference Presentation Evaluation Weighting Technical competence 60% Cultural fit 10% Price 30% Questions from Suppliers Budget range