Marketing services

Tender description

Marketing Birmingham Limited is a strategic marketing partnership and focuses on 3 business themes (i) investment, (ii) the visitor economy and (iii) strategic marketing. For more information please visit — www.marketingbirmingham.com Marketing Birmingham further acts as an economic development and promotions agency undertaking long term Service Level Agreement contracts. Client examples include: Birmingham City Council; the European Regional Development Fund; Finance Birmingham and Greater Birmingham and Solihull Local Enterprise Partnership. Alongside this, Marketing Birmingham is also commissioned on a project by project basis by clients across the Midlands areas. These can range from consumer and business activity, across key sectors and geographic markets — regional, domestic and international. Marketing Birmingham is funded by both the public and private sectors including: — Birmingham City Council. — England 2014 to 2020 European Structural and Investment Funds Growth Programme. — Government initiatives, such as the Regional Growth Fund (RGF) and national Challenge Funds. — West Midlands Combined Authority Partners (WMCA). — Midlands Engine Partners. — National trade organisations — UKTi, Visit Britain and Visit England. — More than 400 private sector partners from across all business sectors. Marketing Birmingham receives funds from the England 2014 to 2020 European Structural and Investment Funds Growth Programme. As part of which Marketing Birmingham is contracted to: — Directly support 45 SMEs. — Attract 466 SMEs to the project area. — Create 216 jobs in SMEs supported or attracted. — Secure additional inward investment worth 900 000 GBP. — Indirectly attract 1 807 private sector jobs to the area. — Deliver support to 120 Enterprises. Marketing Birmingham is a contracting authority for the purposes of the Public Contracts Regulations 2015 (‘the 2015 Regulations’). Tenderers should note that elements of the Services that may be called off from the Framework may be funded by the England 2014 to 2020 European Structural and Investment Funds Growth Programme referred to above. An open procurement procedure is being followed. The aim of the Framework is to create a suite of suppliers that can deliver marketing and creative support to Marketing Birmingham and its Clients. As noted above the only contractual relationships will be with Marketing Birmingham. Marketing and creative services are required to fulfil the plans carried out by Marketing Birmingham, covering a range of third party contracts through which it delivers a range of marketing activity. Services will vary across the key working areas of Marketing Birmingham, which include leisure and business tourism, inward investment and strategic marketing. The Framework will be in place for a period of 4 years from commencement. It is anticipated that the Framework will commence on Friday 7.10.2016 and end on Tuesday 6.10.2020. Final dates will be confirmed to successful Tenderers. Framework Lots The Framework is divided into 6 Lots: — Lot 1 — Marketing strategy and planning; — Lot 2 — Integrated campaign creative and delivering; — Lot 3 — Digital marketing; — Lot 4 — Motion design and CGI; — Lot 5 — Design and artwork; — Lot 6 — Print. Please refer to the ITT and supporting documentation for the full specification, process and time-scales. To access the ITT, all suppliers MUST visit the Marketing Birmingham e-Procurement system to register interest and submit a tender bid. e-Procurement https://in-tendhost.co.uk/marketingbirmingham/aspx/Home Please note the deadline for full submission as outlined in the ITT is no later than 12:00 noon BST on Wednesday 14.9.2016.