Specialist Independent Services to Generate and Deliver Revenue Earning Advertising Opportunities in the Borough of Bournemouth

Tender description

Important information - PLEASE READ The deadline for submitting your response to this contract opportunity is 26 August 2016 at 14:00. Suppliers interested in this opportunity should click on the ‘Register interest in this opportunity’ button in the top right of the screen. If you are not already logged into the system, you will be required to log in before you can ‘Register interest in this opportunity’. New users to the system must register first to obtain a user name and password before returning to this opportunity. Once suppliers have registered their interest they can access the full tender documentation automatically from ‘My Activities’ on the home page. There is a guide for using the Supplying the South West system within the attachments section of this advert. Please follow the guide from page 36 on ‘How to Access Tender Documents through Supplying the South West’ within the attachments section to the right which provides a step-by-step screen shot of how to access the tender documents. Bournemouth Borough Council is seeking a specialist agency to implement and deliver a number of new income-earning advertising opportunities. Following a Feasibility Study, the Council has developed a strategic vision for generating revenue from advertising which involves improving returns from its existing advertising portfolio and from developing a number of new small and large format digital outdoor and ambient advertising opportunities. The Agency appointed to undertake this work will be required to refine the list of potential opportunities identified and carry out all preparatory works required to bring a concession of packaged large and small format outdoor sites to the open market on a competitive basis. The appointed Agency will be expected to manage the process and take the lead on all research, development, negotiation and industry specific work. The Council would provide guidance and parameters in relation to the aims, objectives and aspirations of the programme. The length of the contract will be for two years with the option to extend the contract for a further year. Therefore, if all extensions were taken, the full length of the contract would be for three years. For further details on the requirement, please access the tender documents by following the instructions above. Keywords: Opportunity, Bournemouth, Revenue, Advertising